Sunday, March 29, 2009
Monetizing Social Media
This is a good article from a familiar blog. They have added a new perspective beyond the usual Facebook and Twitter observations. The author suggests that Apple with it's App Store has found a way to monetize 3rd party sources. I agree, but is the App Store a community where teens hang out and adults converse. Continuation of common thought leads to simple adds like those you find in Facebook. These may eventually support a portion of Facebooks budget, but something more needs to come from it. The author suggests that Twitter will be introducing accounts that can be paid for in the hopes that businesses will take this on. I think the Twitter model actually has some merit. Businesses will soon see that they want to use Twitter internally, but without sharing with the world for competitive reasons. Businesses will want to implement their own Twitter for quick brainstorming and the gathering of virtual and naturally formed groups within the enterprise. This sort of application could foster Intellectual Property gathering or Root Cause determination or simply new innovative ways to solve problems.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment